KALENDRA, D. R. Using Action Research to develop a market orientation in an Australian government business enterprise. Action Learning and Action Research Journal, [S. l.], v. 22, n. 1, p. 69–96, 2016. Disponível em: https://alarj.alarassociation.org/index.php/alarj/article/view/168. Acesso em: 2 may. 2024.